Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money. Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world? Binance is looking for a Growth Marketing for Turkey to inspire growth, excitement and education about Binance and our products in the Turkish community. With this role, you will be in charge of expanding our brand awareness, planning and running creative marketing campaigns both online and offline. It requires working both highly autonomously and as part of the global distributed marketing team. Our ideal candidate to have creative and innovative marketing skills, preferably with a writing background and management experience. You should be able to develop engaging online and offline campaigns to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends. Ultimately, you should be able to expand our company’s digital footprint and brand awareness.Responsibilities
Deploy successful online and offline marketing campaigns from ideation to execution
Manage the marketing budget and ensure that all marketing material is in line with Binance’s brand identity
Monitor and evaluate the performance of marketing campaigns through data analysis and user feedback, and prepare analytical reports for internal presentation
Experiment with a variety of organic and paid acquisition channels like content creation, PPC campaigns, event management, social media, lead generation campaigns, etc.
Coordinate and communicate with Product Department and Operations Department
Develop effective marketing and brand communication strategy and ultimately expand our digital footprint and brand awareness in Turkey
Education / Experience related to marketing together with the potential and attitude required to learn
Solid Understanding of Binance’s Products and Services, have strong understanding of cryptocurrency / blockchain-related terminologies and trends
Be able to make market promotion and brand promotion through advertising, soft texts and PR activities, etc.
Have hands-on experience with web analytics tools and digital marketing channels
Excellent language amp; communication skills required, be fluent in English amp; Turkish
Be able to turn creative ideas into effective advertising projects
Have budget-management skills
Conditions: Competitive salary Flexible working conditions Flat organisation Great Locations with a highly talented and international colleagues Be a part of the exciting future of the crypto-currency revolution and work on the world's no.1 crypto-currency exchange! About BinanceBinance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions. Capable of processing more than 1.4 million orders per second, Binance is one of the fastest trading platforms in the world. The platform focuses on security, robustness, and execution speedattracting enthusiasts and professional traders alike.