The EdTech market has no borders and boundaries. Since 2015, we, the Laba Group team, have been creating these rules ourselves.
We are driven by rapid and progressive development - now we are one of the largest business schools in Eastern Europe, and we are already consolidating our positions in Turkey, Canada and the USA. Our goal is ambitious - to transform the online education market, open offices in 10+ countries and become a unicorn company
In 7 years we:
- launched more than 395 courses and trained 90,000 students
- created Skvot creative skills school, robot_dreams IT school and our first online school |elvtr| in the USA
- opened Laba in Ukraine, Hungary, Poland, Turkey, Romania and the Czech Republic
And very soon:
- in 2023, we will open offices in France, South Korea, Latin America and the UAE
- in 2024, we will become the largest educational project in Europe
- by 2025, we will increase the value of the company to $1 billion and become a unicorn
To make everything happen , we need a team of the best, so we are looking for a Marketing Specialist to help our products become well-known on every market and to attract more and more students
Your future tasks:
- Implementation of marketing strategy
- To create and to operate of CJM (Customer Journey Map)
- Analysis of competitors
- Market analysis
- PR
- Development and implementation of marketing campaigns
- Work with webinars and events
Requirements
We expect:
- At least 2 years experience in marketing
- Know the basics of marketing, such as: segmentation, CPA/CPC/CPM/EPC/EPV/ROI/LTV/A/B testing
- Experience in marketing research
- Responsibility for the result
- English at least B2
Will be a plus:
- Event management experience;
- Experience in PR
Benefits
We are ready to show all the aces. We give you 50% compensation for:
English learning for you to easily lead international projects
training (aka endorphin production activation)
fare expenses at some countries
a laptop cost we want you to have the best tools for efficient and comfortable work
In addition, you can expect:
- Team with a common and inspiring goal (we support each other and share experiences)
- Challenging tasks that reveal your hidden talents
- The ability to shape the product and improve it (optimization is a continuous process)
- Absence of rigid frameworks (you can offer rogue ideas, and together we will figure out how to implement them)
- Skills development and Western markets growth (expanding the area of responsibility and promoting ourselves as professionals with diverse experience)
- Free access to all our courses after the probation period
Phew, that's about it.
Now we are waiting for your CV ready get to know each other better :)